Lisa Wise


Co-Founder, Nest DC

Lisa is the co-founder of two companies, both anchored in the real estate management company, both entirely unique in their contribution to the housing landscape.

Nest DC was co-founded by Lisa Wise and Jim Pollack at the start of the Great Recession in 2009. Nest manages residential rental units throughout Washington, DC with a commitment to customer service and emphasis on quality spaces and excellent living experiences. From 2011-2015, Nest DC was voted a top property management company in the DC City Paper “Best of DC” issue. In August of 2016, Nest placed in the Inc 5000 list of fastest growing companies in America. That growth is a reflection of an investment in the workplace. In 2013, Nest DC was named a “Small Business Gem” in Washingtonian Magazine’s “Top 50 Places to Work” issue. Year over year, Nest enjoys exceptional growth; measuring success not just in revenue, but in the number of good jobs that have been created since inception. In 2010 there was one full time paid staff member.

In 2016, 20 full time staff members call Nest their “work home.” Nest continues to increase capacity through vertical integration. Nest is now a licensed general contractor, taking on another bird moniker, Starling DC, providing design and renovation work to compliment the needs of the portfolio. Another program also took on an identify of its own, Roost DC. Roost DC set up shop in January of 2015. Every employee of Nest was invited to become an owner/investor in Roost DC, LLC. Fifteen owners are now working to grow a highly successful and symbiotic company to Nest. Roost DC is the only employee owned management company in the city. Roost DC builds on the Nest legacy by continuing to fill a unique need in the real estate marketplace by providing high quality of life for tenants, and infinite opportunity for employees. Roost tends to 65 buildings throughout DC proper. Like Nest DC, Roost DC is a socially responsible business that is deeply rooted in the city’s Wards. From fundraising to food delivery, Roost partners with essential city non-profits throughout the year.

Over the last twenty years, Lisa Wise’s professional experiences have all been anchored in empowering individuals as consumers, building stronger communities, and creating forward thinking businesses. Each of her endeavors explored the intersection between social responsibility and entrepreneurship.

Prior to starting Nest DC, Lisa founded wise & associates, financial planning for the rest of us, a Washington, DC based personal finance consulting company that focused on the needs of individuals on the middle and lower end of the economic scale. This values-based business evened the playing field, giving individuals access to critical personal finance strategies that are often unavailable to those who need it most.

In addition to her work with wise & associates & Nest DC, Lisa served as executive director of the Center for a New American Dream, a national nonprofit organization that promotes environmental sustainability and green living. At New American Dream, Lisa worked with staff to develop strategies that helped individuals, institutions, communities, and businesses conserve natural resources, promote conscious consumption, and change the way goods are produced and consumed. In 2008, Lisa was named in as one of the country’s “leading environmentalists” on the subject of what ordinary people can do to help save the environment. While at New American Dream, Lisa was instrumental in developing the Conscious Consumer Marketplace, providing individual consumers with access to better products and information about the environmental and social impacts of consumer choices, while exercising more control over their own financial well being.Lisa also has an extensive background in healthcare policy and access issues. She was a political field manager for the Planned Parenthood Federation for America. For five years, she designed grassroots campaigns and worked with local affiliates around the country to effectively engage community constituents. After her tenure with PPFA, Lisa served as Chief Operating Officer at Genetic Alliance, a national healthcare coalition in Washington, DC where she oversaw organizational operations and developed novel partnerships that lead to traditional and non-traditional funding streams. Using both not-for-profit, and for profit funding models, Lisa refined and expanded the organizational approach to development. She continues her work with Genetic Alliance as a volunteer and also served as Board President of La Clinica del Pueblo, a DC based health Federally Qualified Health Center that meets the medical needs of the underserved Latino community.

In addition to her personal finance, health and environmental advocacy work, Lisa is co-founder of Pan Left Productions, a not-for-profit media company in Tucson, Arizona designed to give members of the community access to media-making technology. Pan Left celebrated 20 years of video activism in 2014.

She has a B.A. in political science a B.M.A. in media arts and a M.A. in media arts with an emphasis in political economy from the University of Arizona. She and her wife live in NW Washington, DC with their son, Beckett (6) and a whole bunch of animals.

Building Authentic Customer Relationships